Fix beer is sweeping the Greek market.
This is resulted from the details which publicized by the Olympic Brewery management, which despite the difficult economic conditions, have seen their shares being increased amazingly to 12% during 2012. The company appreciates that the turnover for this year will be formed at €45m, instead of €25m at 2011. While in addition they believe that for the fore coming year their shares will reach 15%. This is one more Greek product which won the vote of confidence from the Greek consumers, proving their preference to a Greek historical brand. With their sales being three times over their estimation, the brewery in 2013 will proceed into an ambitious investment plan of €7m, which will be added to the €4m program which the brewery implemented this year, creating at the same time new job positions.
Finally, the export orientation of the Olympic Brewery is profound. Fix Hellas beer is being exported to 14 countries (among them Italy, England, France, Belgium, Germany, the Netherlands, Australia and Panama). For the fore coming year we expect its positioning in Cyprus.
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